Communications at its best shares meaning and can facilitate transformation.
It’s not only about the passing on of information (although it includes that). It’s not only the expression of opinions (because we all have our ways of looking at things).
It is about sharing not just the what and the how, but the WHY.
The heart must be engaged for true communications and transformation to take place.
“Although the connections are not always obvious, personal change is inseparable from social and political change.” ― Harriet Lerner
Transformation happens when you, your stakeholder or clients experiences:
- A “wow” moment when I change from the who-I-am today to who-I-want-to-be tomorrow
- A movement from us versus them to WE AND US together
- An “aha” moment when the listener says, “Now I understand you! I feel with you! I come alongside you.”
Storytelling offers us a way to start conversations, create awareness and win advocates for your cause, services and products.
Don’t say “No time for Stories.” Talk to us to find out how we can come alongside to support you with your storytelling requirements.
At Tyros, we coach, create and help start conversations.